In order to make sure we deliver exactly what you need, we include two rounds of feedback and amends as part of the post-production process. This is where you can direct us to make changes and tweaks to the latest drafts. Although we make sure you have a clear expectation of what will be produced before we go into the production process, there can often be things that need adjusting or revisiting. This can include things like the music track, the editorial content or even the use of archive and b-roll footage.

This feedback process is detailed below. The timetable for this feedback process would be agreed in pre-production.

Version 1.

This is the first version of the film/s that we share we with you (though we often have several internal feedback rounds). This will have the content according to the script – or if it is unscripted, the closest version to the brief outlined in pre-production,.

Feedback Round 1.

This the moment to make significant comments on the content. 

Question to ask yourself are: Have we got across the key message to the target audience in line with the brief? And, if this is a video about research: Have we fairly and accurately conveyed the points the contributors wanted to make about their work? 

Because we spend time getting the brief and script in place in pre-production, and because we work with specialists in your subject area, the changes here are often relatively small and manageable. But if there are any big changes needed, now is the best time to make that clear.

We ask for consolidated feedback. By consolidated feedback we mean one point of contact on your side provides the feedback and brings together all the various opinions from your key stakeholders.

Version 2

Once you provide consolidated feedback on Version 1, we move to Version 2. At this stage we will apply the additional touches like graphics, animation, archive, sound mix, colour correction – as applicable – to get this to a near final film.

Feedback Round 2

If Version 1 follows the brief and Feedback Round 1 is clear and consolidated, then then Feedback Round 2 is mainly checking we have implemented Feedback Round 1 changes to your satisfaction and making any other smaller tweaks.

Version 3

By Version 3, we will have applied Feedback Round 2 and the video should then be ready for you Final Sign Off.

The vast majority of projects delivery within these three versions.

Making sure you have the video that you need, that clearly delivers on the objectives we’ve established at the beginning of the process, is our primary focus. Because of this, we make sure we’re available for advice and support at all stages of the project, including during this important feedback process. Please find more information on our production process on our website. If you’d like to talk more about your own project, do get in touch.